Direct answer
Yes. Buyers may use AI to understand product categories, shortlist suppliers, compare capabilities, check certifications, find case studies, and assess risks. Your website should provide clear brand information, product or service scope, specifications and limitations, certification and case evidence, target-language content, and working inquiry, demo, or quote forms.
Scope and limitations
AI search is only one source of procurement information. It cannot replace customer due diligence, contracts, or technical verification. Do not invent service regions, certifications, or client case studies to gain recommendations.